Here's a really cool story from our NYC crew! Yesterday, a little girl comes in with her dad, and she needs head lice treatment. As dad is running through his lice story with us, he says he's just come from Duane Reade where he'd talked to the pharmacist. He'd been asking about the correct way to use XXX Brand (major brand name that will remain anonymous!) because a day after using XXX Brand there was still a live bug on his daughter's hair! He was pretty concerned about that.

As they were talking, the dad notices our folder on the pharmacy counter, and he says "oh can I have this please?" having noticed our ad previously at his child's school. The pharmacist says "no, that's ours?" Dad's disappointed for a second, until the pharmacist continues with a smile, "but you can have this one!" and he hands him one of our Hair Fairies brochures from a big stack!

Dad pulls our address off the brochure and shows up shortly after with his daughter at our salon. We help them out. A New York City story with a happy ending! Oh and a great big shout out to Duane Reade!